Note: Teads CTV offering is currently available for Branding objectives and only in certain markets.
You can assign the following types of creatives to CTV lines:
Aspect ratio: 16:9
Minimum resolution: 1920x1080px
At least a media file with:
VPAID not supported.
The recommended video duration is 15 or 30 seconds.
Creative features not supported for CTV
Video upload creatives: the call to action button is only available when the creative runs on websites and mobile applications. It does not appear on CTV devices.
Tracking > Video Progress > Seconds / Progress X events: these pixels are not triggered on CTV devices, only when the creative runs on websites and mobile applications.
Please note for CTV creatives: Please reach out to your local Teads representative if you desire a Teads Studio-enhanced CTV creative and/or a QR code created by Teads to be implemented within your custom CTV creative.