Different creative formats are available based on campaign objective.
Branding Formats
Video
Outstream video inserted into the heart of editorial content. Our flagship format.
Note: You can either upload a video file or use a VAST tag coming from Teads Studio or a third party ad server.
Viewable Display
Interactive Viewable Display units that engage audiences with unique creatives placed within premium editorial content
Note: Only compatible with Teads Studio creatives
inRead Scroller
A creative that reveals itself while the user is scrolling the content.
inRead Carousel
A showcase of different products, each with its own link.
inRead Flow
Different image frames are revealed while the user is scrolling the content.
inRead Cinemagraph
Living photography: an image with a subtitle and elegant animation.
Social Extend
Easily re-use the same brand assets that you run on social media platforms to run across The Global Media Platform.
Social Post Video
Outstream social post video experience inserted into the heart of editorial content.
Social Post Image
Social post single image experience inserted into the heart of editorial content.
Note: Social creatives are only delivered on mobile devices and do not require selecting a size.
Display Banner
Teads Ad Manager provides support for most popular IAB standard display banner sizes: 300x250 (MPU), 320x50, 300x50, 728x90, 300x600 px. You can currently use Google Campaign Manager (DCM) ins tags or Sizmek script tags.
300x250 banner creatives deliver both in inRead and banner inventory, whereas the other banner sizes only deliver in banner inventory.
Traffic Acquisition Formats
Single Image
Single images are useful when you want to capture the attention of your brand using a captivating image.
Carousel
A multi-framed experience controlled by the user to deliver product information visually aligned with your broader campaign.
Single Video
Video format optimized to capture user attention and generate qualified traffic.
Social Post Video
Outstream social post video experience inserted into the heart of editorial content.
Social Post Image
Social post single image experience inserted into the heart of editorial content.
Note: Social creatives are only delivered on mobile devices and do not require selecting a size.
Display Banner
Teads Ad Manager provides support for most popular IAB standard display banner sizes: 300x250 (MPU), 320x50, 300x50, 728x90, 300x600 px. You can currently use Google Campaign Manager (DCM) ins tags or Sizmek script tags.
300x250 banner creatives deliver both in inRead and banner inventory, whereas the other banner sizes only deliver in banner inventory.
Delivery
Mobile
*Disabling mobile delivery seriously reduces the inventory available for your campaign
Accepted sizes: Landscape, Square, and Vertical
Tablet
Accepted sizes: Landscape, Square, and Vertical
Desktop
Accepted sizes: Landscape